13 October 2009

Mascara: Fake or Real? Does it make a difference?

Every time I see a TV commercial for mascara I can't help but shake my head. If the product really works the way it says it does, why use models with fake lashes to get the point across?


What triggers you to buy a particular mascara? Does the use of fake lashes in ads sway you at all?

Here are a couple of comments I received on Facebook when I posted the question there.

"my brand loyality is to the old school maybelline mascara. years ago on a shoot a make up artist told me that's the best one and i've used it ever since. i will try other brands if given a freebie but honestly i agree that the maybelline is the best and i've noticed that most professional make up artists use it too. i have naturally long lashes so no the ads don't sway me at all. i like to use the mascara to enhance what i already have but i do have a lot of friends who spend BIG bucks on false lashes" - SS

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"No because I know they're fake. Its pretty much a brand thing for me. I like covergirl mascara because I like covergirl make up and Queen Latifah. :-D" - SL

Post a comment and tell me your thoughts?


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