Tell me your thoughts: Pepsi Amp

Snippet from one of my October Facebook posts. Share your thoughts...

Do you think this app is alienating to women? Do you believe this is acceptable for the Amp brand? For Pepsi as the parent brand? If you are agree with the article, do you feel the same about Dove and AXE their parent company Unilever?

http://mashable.com/2009/10/12/amp-before-you-score/?awesm=fbshare.me_Dov

JM: A man associated with the use of this application should be embarassed. If a man does not have a sister or niece he should at least think of his mother and grandmother before using it. This can potentially ruin reputations of women as users post of their exploits through this application. Those who support this childish and immature application should be shamed.

CF: Marketing at Pepsi has lost it's mind. But given the other markers in our culture, and here I mean American culture at large, it falls in line with the anything goes mentality. Won't be very cute in the hands of middle school and high school students.